WE MAKE
THOUGHT LEADERS
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Empowering Businesses to achieve visibility that matters, credibility that lasts, and opportunities that transform growth.
Human-First Connections

Don't just pitch journalists, connect with them human-to-human. Develop relationships that are mutually beneficial for the foreseeable future.

Storytelling That Sticks

Cut through the noise by telling stories journalists actually care about.

Pitch Perfection

Proven outreach methods that secure meaningful media coverage.

No Agency Needed

Take control of your PR strategy, minus the high agency fees or guesswork. The best part, you own your pipeline. You can use it again and again and again.

Take the guesswork out of getting featured
Podcasts
Get Featured

Land spots on influential podcasts to amplify your voice.

Top/Local Media, Digital Publications
Gain Visibility

Capture headlines in trusted publications your audience respects.

Speaking
Build Authority

Secure speaking engagements that position you as an expert.

What We Do
the blueprint
for visibility & influence
The Good News Blueprint
An actionable, step-by-step roadmap that puts your brand in front of your perfect audience—consistently.
Podcast Outreach
We connect you with podcasts that spotlight your expertise.
Strategic Storytelling
We craft compelling stories that journalists actually pick up.
Perfect Pitches
Professionally written pitches that get noticed and opened.
Visibility Training
Easy-to-follow training to master media outreach yourself.
Testimonials
Don't Just Take
Our Word for It
"We got more done in six weeks with the Good News Blueprint than we did in an entire year with our now-fired PR agency."
Tyler Pollock
Communications, $1B Wellness Brand
"When I opened my Good News Blueprint, my heart leapt. I have a master’s in PR—and I was still blown away. What Good News has created is lightning in a bottle. Strategic, scalable, and genuinely impressive."
Ben Hawken
Author and entrepreneur
"Good News cracked the code: relationship-first outreach that actually scales. I’m finally reaching top-tier media and building real rapport—not just blasting pitches into the void."
Jessy Morales
Marketing, Tech Company
20%
Our clients typically see 20% response rates to our pitch emails.
Be Your Niche's Voice

Stop Waiting. Start Leading.

Forget generic pitches and unanswered emails. Discover how our strategic approach makes earned media accessible—without breaking the bank or your schedule.

Book a Free Strategy Call
OUR BLOG
‍The Spotlight
Go to our blog
Apr 22, 2025
The Ripple Effect: How One Media Feature Creates Endless Opportunities
Read Article
Apr 4, 2025
Entrepreneurial Evolution with Butterfly: Stories of Remarkable
Read Article
Apr 4, 2025
Transforming Business Challenges into Success
Read Article
Apr 4, 2025
Crafting Identities That Soar Above the Rest
Read Article
Apr 4, 2025
Digital Wings: How Butterfly’s Tech Solutions Propel Businesses
Read Article
Common Questions. Uncommon answers
Can I really land media coverage without a PR agency?

Absolutely. Our system is designed specifically so you can. If you can copy + paste, you can get endless media features.

How fast will I see results?

Most of our clients land their first bookings in weeks—not months.

Do you write the pitches for me?

Yes. You'll receive professional, ready-to-send pitches tailored just for you.

Is earned media right for my business?

PR is the future of marketing.

Why? Because of it's influence on every other marketing effort.

We teach you how to repurpose media features for SEO, advertising, social media, YouTube, and so much more.

Good NEWS
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