You know that you need to drive more media hits
And you know that instead of pitching into an expensive and seemingly black void, that there has got to be a way to get consistent media attention.
And you’d be right, there is.
But there are a few key problems with getting media coverage that are rarely discussed.
You hear about all these people seeing big success using tools with big databases. So what are you doing wrong that everyone else is doing right?
Have you ever used an expensive tool with a promising database of journalists and pissed off more journalists than not? You don’t want to be that person.
The secret is that most of those big databases are dramatically outdated and overpriced. I’m sure you’ve felt it when you spend your budget on tools only to find out that there is a free alternative that is easier to use and drives better results!
What if there was a blueprint that aggregated only the best tools and workflows for your team to use to generate consistent media impressions without spending hours on unproductive efforts? That’d be pretty amazing, right?
Introducing...
A cohort style 4-week training that gives you everything you need to build a successful PR machine.
Each week we’ll cover one aspect of setting up your own Good News Program. You’ll receive one-of-a-kind solutions to pain points that even the most experienced practitioners have, all contained within one single, simple blueprint. You’ll also receive assets and assignments to keep you on target to turn on your Good News Program in record time.
Our 100x Multiplier module is what literally takes the full Good News system and multiplies results by 100x.
Imagine having a hoard of niche relevant journalists begging for your attention. Every brand’s dream, right?
This module is the closest thing to that. We’ll teach you how to scale the system through outsourced talent so you can plug into the hot opportunities that will maximize exposure.
Even better, we’ll provide you with the standard operating procedures to take a new intern, virtual assistant, or current team member from onboarding all the way to eloquently communicating with the media on your behalf. All they need to do is go through our provided training series.
“Shanté is a brilliant marketer, leader, and communicator. She has proven success in building strategic frameworks, elevating organizations' brand awareness and reputation while motivating teams and individuals to perform at their best. She is passionate about people and has the ability to increase performance and create unity.”
“I would recommend Josh 100% for just about any marketing initiative, without needing to know the details. He’s that good. Not only has he consistently led top-performing teams, in terms of numbers and results, but he’s also won a myriad of awards for his work while building and overseeing an R&D department to improve marketing and communications for us all.”
The tools to help you identify ideal writers, editors, producers, (at scale!) as well as their extended network
What to pitch, including stories, media sheets, and offers that captivate
How to scale efforts and prepare to meet the media
The ultimate dashboard for productivity, managing, monitoring and reporting on success
Next Level media contact building
Hiring, Onboarding, Managing, + More
250+ Headline Starters that Work
We're not going to charge you $13,982, even though it would be a steal at that one-time price.
We know billion-dollar brands working with top 5 agencies, paying six figures (a month!), and still struggle to get enough media coverage across their spread.
You can see why this program would be a steal at $14,000, but we're not going to charge you that.
We're also not going to charge you $7,500 or even $5,000.